Unless you have been living under a rock, I am sure you have already read all about using email marketing, list building, or newsletter subscriptions as a strategy for your business. Possibly you feel overwhelmed by the thought of adding one more thing to your to do list. Perhaps you feel like you have nothing…
January. That time of year when EVERY business advice blog has articles on ‘playing a bigger game’ ‘running a better business’ ‘doing more, making more, selling more, promoting more, being more…’ in the new year. I don’t know about you guys, but I was starting to feel a bit overwhelmed by all of this advice….
Take a break. Free your mind. Grow your biz. December is such a busy and exciting time of the year. Christmas, of course, keeps us all very busy and for little biz owners it can mean a big boost in sales and visibility. But even more than that, for me December is a time of…
As the builder of a little biz, I bet you have introduced new products and new initiatives to your business a few times already. Perhaps you made a big announcement, perhaps you celebrated with a give-away, perhaps you had a special offer for your fans. These strategies are fine, but I think you can create…
Branding is the key to marketing your business and something that can be a constant struggle. To help explain how to embrace your branding, I want to share an example of one creative mom and how she learned to use her branding to properly market her business. When Lucy started her little business she was…