by Karen Gunton | Jul 15, 2015 | Word of Mouth
The number one question I get asked by people who have their own little business is, “What are some inexpensive but effective ways to spread the word about my products/services?” And that is a hard question to answer simply, because it totally depends on your biz,...
by Karen Gunton | Apr 1, 2015 | Social Media
Unless you have been living under a rock, I am sure you have already read all about using email marketing, list building, or newsletter subscriptions as a strategy for your business. Possibly you feel overwhelmed by the thought of adding one more thing to your to do...
by Karen Gunton | Feb 18, 2015 | Public Relations
So many of the women I talk to about business say the same thing: “I am just not very confident when it comes to sales & selling my products.” And I hear ya! It can be one aspect of having our own little biz that puts us right out of our comfort zone. But here is...
by Karen Gunton | Jan 7, 2015 | Branding
Branding is the key to marketing your business and something that can be a constant struggle. To help explain how to embrace your branding, I want to share an example of one creative mom and how she learned to use her branding to properly market her business. When...
by Karen Gunton | Mar 19, 2014 | Public Relations
You can create buzz and excitement about your business no matter what it is you are launching. For instance: introducing a new product to your range, bringing on a new brand or partner, starting a blog or a newsletter, doing any sort of rebranding, moving to a new...
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