by Karen Gunton | Jul 23, 2013 | Social Media
I am sure you have noticed by now the rise in popularity of visual content being shared online. We now have social networks based entirely on images (Pinterest and Instagram) plus many existing platforms are emphasizing photos more than ever (Facebook and Google+ for...
by Karen Gunton | May 30, 2013 | Branding
On Tuesday we shared the first half of Karen’s post on When to Do a Brand Check. Today we’re continuing on to see just How to Do a Brand Check. Further reflection… This is the stuff no one else can really tell you about. You need to do a hard look at your...
by Karen Gunton | May 28, 2013 | Branding
One of our favorite writers, Karen Gunton, just released a new course on how to Amplify Your Brand. To kick it off, she’s sharing some of her branding knowledge with you today and Thursday in a two-part guest post. So get ready to learn when and how to do a...
by Karen Gunton | Apr 23, 2013 | Public Relations
Hopefully you have started building an email list of people who opt in to hear more from you about your business. (If not, you should! This is one of the online strategies that I recommend to every single micro business owner I talk to, here’s why.) My question today...
by Karen Gunton | Feb 19, 2013 | Advertising
I am sure we all know the power of testimonials for our businesses. They… Offer social proof Add credibility to your offering Build trust But the real power of a testimonial comes when someone can put themselves right into the shoes of the happy customer, can imagine...
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