How to Build a Brilliant Brand

How to Build a Brilliant Brand

Having an online business means your branding is the first thing your potential client or customer is going to see, a first impression if you will.  Whether they are on your website or your Facebook page, your branding is the first chance you have to stimulate them...
How to Tell the Story of Your Business

How to Tell the Story of Your Business

The way you tell the story of your business will change the way both you and your customers think about your company. Many entrepreneurs begin their company story on the day they sold their first product. Others neglect to tell a story at all, concentrating only on...
How to Use Branding to Market Your Business

How to Use Branding to Market Your Business

Branding is the key to marketing your business and something that can be a constant struggle.  To help explain how to embrace your branding, I want to share an example of one creative mom and how she learned to use her branding to properly market her business. When...
How to Build Your Brand Identity

How to Build Your Brand Identity

Beyonce’s showmanship. Lil B’s swag. Lady Gaga’s style. RuPaul’s uniqueness. To some, entertainers have become so synonymous with certain characteristics that they are the measurement to which others are judged. But these associations didn’t happen by accident....

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