by Kimberly Houston | Aug 20, 2013 | Advertising
You’ve been told that building an email list is one of the best ways to communicate value and stay top-of-mind to your audience, and an absolute must if you want to create a successful business online. So you dutifully installed an email opt-in form on your site and...
by Megan | Aug 12, 2013 | Advertising, Social Media, Success
Have you ever wanted to know an entrepreneur’s secret to success? Wanted to pick the brain of someone whose business inspires you daily? Natalie Sission is spilling the beans on how she built her six-figure online business in just 18 months, using her skills...
by Megan | Aug 1, 2013 | Advertising
I’m very excited today because my boyfriend, the photographer behind Mister Scheimpflug, is sharing a bit of his camera wisdom today. Product photography is something all of us struggle with. Yes, I admit that I do as well, which is why I generally bribe him...
by Megan | Jul 22, 2013 | Advertising
If you want to these last 5 months of the year more successful than first at your shows, in your wholesale shops, and online, you’ll want to check out the new e-course, Guide to Marketing for Artists & Craftspeople by the Arts Business Institute. This...
by Hannah Murphy | Jul 11, 2013 | Advertising
If a picture is worth a thousand words, then a well-designed logo on your business card can be worth many thousands of dollars in profits. The logo is a powerful way to market your company’s brand. When you are designing your business cards, be sure to take the...
by Megan | Jul 8, 2013 | Advertising
If you’ve created your most incredible product/service but aren’t seeing the sales you expected, it’s time to rethink the framework of your business. What is it that you’re really selling? What’s the best way to convey that to the right...
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