by Megan G. | Feb 23, 2012 | Public Relations
A huge part of my coaching practice (and of my overall business philosophy) is the concept that small business sustainability—meaning you’re not just starting a business, you’re growing a business—comes from being mission-driven and metric-minded. Metrics give you...
by Megan G. | Jan 24, 2012 | Public Relations
Arecent article in Fast Companybreaks down the concept of “indie capitalism” as the next wave of economic regeneration. This system is rooted in social consciousness and a high level of integrity. Goods are made with purpose and quality, on a small scale. Indie...
by Megan G. | Oct 20, 2011 | Branding
We’re about 5 weeks away from the holiday season—are you ready to take advantage of it? It’s all about creating gift-ability. You want your products to be THE gift to give this holiday season. This doesn’t require a ton of work, huge financial investments, or a whole...
by Megan G. | Aug 23, 2011 | Advertising
Why do I need a press kit? The press kit is an essential tool for every creative entrepreneur who wants to leverage the power of the media to build their brand. The purpose of the press kit is to provide media partners and other interested parties with a clear,...
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