by Laura Wallis | Jan 14, 2014 | Social Media
Now that the holiday rush is over, it’s time to review what went well with your marketing, things that could have been improved, and where you want to position your business for the next big upswing in sales. Hopefully you had a fantastic season, but either way, it’s...
by Laura Wallis | Dec 6, 2013 | Advertising
We’re mid-way through the holiday season, and it’s tempting to take a breath and take a break. But kicking off the New Year with a strong marketing strategy can set the stage for continued success. Here are some New Year marketing ideas to turbocharge you...
by Laura Wallis | Nov 20, 2013 | Social Media
Face it – You’ve GOT to Shine on Facebook This Holiday Season! With so many social media networks competing for attention, it’s hard to know where to focus your efforts. I love Twitter. I love Pinterest. I even love Google+. But I swear by Facebook for driving...
by Laura Wallis | Nov 18, 2013 | Advertising
Your stockings might be hung by the chimney with care, but don’t forget your shoppers are still there! As you head into the end of the holiday rush, here are six last minute Christmas advertising ideas that will make your seasonal sales sparkle. 1. Develop an email...
by Laura Wallis | Oct 3, 2013 | Advertising, Social Media
‘Tis the season: Do you have a plan in place to take advantage of holiday shopping? The holiday shopping season can account for as much as 40 percent of a company’s annual revenue….and sometimes even more if you’re a small online business. So you...
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