Product: Media Course
Creator: Andreea Ayers
Claim to Fame: Owner of Tees for Change and marketing guru on her site, AndreeaAyers.com
Star Rating: 4 Stars!
What it Includes:
- 10 video lessons with audio and slideshows
- sample email pitch that worked
- one hour email consultation with Andreea
- complete media list with contacts for your specific industry
Why we loved it!
Andreea breaks down every step of the media pitching process into actionable chunks full of insight gleaned from her many years of selling and marketing experience. Each lesson is under 10 minutes, making it easy to sneak into a busy schedule.
What makes it unique?
In addition to the video and audio lessons, Andreea offers her students a one hour email consultation, where no question is off limits, and a complete media list with contacts specialized for YOUR industry. This gives you such a head-start to your pitching and can really skyrocket your odds of being featured in print and online media sources.
Best of the best!
Andreea doesn’t shy away from the fact that you DON’T have to be your own publicist. For many of us, the time required to constantly seek and pitch to media sources is unavailable. Or we lack the writing skills necessary to pitch like a true pro. If that’s the case, there’s no reason to worry because in one of the lessons Andreea honestly weighs the pros and cons of doing it yourself. She also lays out the true money involved with said publicist and what they have to offer you. And for the DIY, she provides links to free resources and wonderful tips!
Getting press coverage for your work is ESSENTIAL to your company’s growth and life. For many of us though, it’s a daunting challenge. Andreea’s Media Course offers a lot of help for people just beginning to pitch the press and for those who want to rev up their sales. There’s still time to get your product in the hands of some amazing reporters before the holiday season!
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