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Hello Jess, thank for this 🙂 Usually I use http://www.namechecklist.com/ and you’re right Name is Brand we should keep it clean sheet but thats not ok bcuz there is always evil trying to destroy people your reputation could ruin your unique names. I try link building organicly 766 already then drop to 172 :/ according to namechecklistdotcom great name at you tube but some already jerk use it for 4yrs since 2007 FYI Iam start online home business at 2008 and the nickname founded ’09/10 something not right anyway thanks for that post 🙂