Wholesale Your Work: 3 Steps for Landing a Store

Wholesale Your Work: 3 Steps for Landing a Store

If you’ve ever dreamed of getting your products into a retail store, it can be as simple as sending off an email!

Sure, there are other ways you can attempt to woo a buyer or shop owner such as pitching them in person or on the phone, but with email even the shyest entrepreneur can make a big impact and boost sales just with a few simple steps:

1. When you have a shop you’re interested in pitching, visit their website and look for a contact email address. If there isn’t one, you’re going to have to make a quick phone call to ask.

2. Construct a short and simple pitch email and be sure to include a personal detail or two to show the buyer you’re not just sending a standard template to a lot of stores.

3. Your email should also include a couple thumbnail photos of your work, a line sheet with wholesale pricing and a request to meet in person, should you live in the area. By meeting in person, you’ll have a better chance of securing a larger order since the buyer can see all of your products in person.

Once you’ve sent out your pitch email, give the store at least a week to consider your products before following up. For every 10 stores you contact, it’s likely only one will get back to you and even then it could be a no. Just remember to dust your shoulders off and continue plugging away – you need to email tons of stores to start getting the attention you deserve.

{Featured Image via My Tudut}

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Written by Justine

Justine Grey is the founder of Create Hype. Since 2008, she's successfully marketed a variety of creative businesses online and launched Create HYPE's thrice weekly email in early 2011 to help other women entrepreneurs do the very same. Follow Justine on Twitter or check out JustineGrey.com.

4 Responses to Wholesale Your Work: 3 Steps for Landing a Store

  1. Jenny says:

    Great advice, really simple and perfect if like me you haven’t got a clue where to start. Love the idea of including thumbnails of products.

  2. GReat Article. This suggestions will truly help anyone before starting a business

  3. Anna says:

    I have always wanted to open an online store of pet/dog products. Just never knew how to start or where to get the products from.

  4. The three steps mentioned in your blog actually seem workable and will greatly help those who are naïve in this field. Thanks for sharing.

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