You’ve invested your creativity, time and hard earned money in developing your product. But before you can get your product into the hands of eager customers, you’ll need to price it. Pricing is part art, part science, but here are some guidelines to get you started. When you’re first starting out, it’s tempting to price…
If you get the Create Hype newsletter each week, then you’ve heard me talk about Tara Gentile’s Art of Earning LIVE teleconference that’s taking place February, 23rd! What you may not have heard is that today’s the last day to sign up for this amazing event. She’s bringing her LIVE event home to you virtually. …
I hope you had a banner year with sales in your small business in 2011. If this was not the case with you, don’t worry, this is a New Year with new possibilities. You can’t keep doing the same things however and expect a different result. To succeed in your business this year you would…
I’d been running a word of mouth business for years. It’s not that I didn’t want to have an online presence, I really did, but every time I sat down to write I sounded clinical and boring. Let me be straight, what I do is not clinical and boring, at all. It’s insanely creative, ridiculously…
If there’s one thing that any expert will tell you about establishing your business online, it’s that you need to start collecting email addresses for your mailing list. Despite the fact that everyone and their mother has a facebook profile, and Twitter is now in the main stream, email is still at the heart of…
I look at a LOT of websites every day and there are bad habits that I see over and over again that en masse can drive me up a wall. If you want to improve the professional look of your site, up your conversion rates, and not make your customers want to bash their heads…